The Bugatti Group is proud to announce that Céline Dion Collection is now available in Asia on the largest business-to-consumer (B2C) online retail platform.
Through an alliance with Alibaba Group that owns Tmall.com, The Bugatti Group is opening the global market in distributing its flagship collections of Céline Dion Collection which are worn and loved by women all over the world.
Collections such as Adagio, Minuet, Libretto and also an exclusive leather collection called Harmonic especially designed for T.Mall reflect what Céline Dion is all about; effortlessly chic with a touch of greatness!
Tmall.com is the largest business-to-consumer platform for local Chinese and international businesses to sell brands to consumers in mainland China, Hong Kong, Macau and Taiwan. Being one of the world's biggest e-commerce websites, it has over 500 million monthly active users.
Alibaba’s business-to-consumer (B2C) ecommerce platform controlled the largest share of retail ecommerce sales in China in Q2 2017, at 51.3%.
Shoppers have spent more than $25bn (168.2bn yuan) during China’s annual Singles Day, smashing previous records for the world’s largest retail event. The annual event for lonely hearts is now four times bigger than Black Friday and Cyber Monday, the biggest shopping day in the US calendar.
About Céline Dion Collection
In partnership with The Bugatti Group, the globally acclaimed singer Céline Dion launched her collection of handbag, luggage and accessories in 2017. Curated by the mega star, the collection hits all the right notes by reflecting elegance, practicality and affordable luxury. Céline Dion Collection is available at select retailers across the globe since September 2017.
About The Bugatti Group
The expert in handbags, luggage, and small leather goods, The Bugatti Group’s global vision brings over 75 years of high quality, well designed and meticulously crafted luggage, travel bags, computer bags, handbags, and briefcases to serve the needs of every customer around the world. Based in Canada, The Bugatti Group has offices also in the United States and Latin America. The Company manufactures and distributes its products under the brand names Bugatti, Céline Dion Collection, SwissMobility, Stebco, Joanel, and Mouflon.
Céline Dion Global brand manager
Press release - June 25th 2018
THE BUGATTI GROUP NOW DISTRIBUTES CÉLINE DION COLLECTION HANDBAG, LUGGAGE AND ACCESSORY IN ASIA AT T.MALL
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